I did it for the lulz
If you ever dare to venture away from the safe, culturally-understandable confines of Facebook and take a look into the world of online drama, I promise you will be grateful for the big, steaming pile of lulz available to you at the click of a button almost every day.
What is lulz? Lulz of course comes from the acronym lol, meaning “laugh out loud”. While lol is usually read as “ell-oh-ell”, pronounced as a word you get “lawl” or “lul”. On the Internet, where everything is a misspelled, bastardization of the English language, the pluralization of this term becomes lulz.
Lulz is most commonly used in the expression “I did it for the lulz”. This usually refers to deliberate trolling behavior intended to harass Internet users for the amusement of others. World of Warcraft once became Internet-known for this, when a man and a woman fell in love on the game, and after many quests and creating a guild together the man asked the woman to marry him. She agreed, but the night before she planned to fly out to see him in real life for the first time, she confessed to him that she was really a man, and their entire relationship was a sham. Devastated, the man asked why someone would do something so terrible as this, and his answer was only “I did it for the lulz”.*
Lulz isn’t limited to deceitful acts of trolling. Lulz can commonly be found all over the Internet, most commonly on Anime/Furry art forums or in the blogs of pre-pubescent ‘emo’ girls. Drama_Awesome, a livejournal community, posts weekly (if not daily) updates regarding the various drama to be found on the ‘net and invites its members to partake in the lulz. Most of the drama presented in this community comes from forum members of various sites who begin a debate about whatever but later divulge into a trainwreck of insults, correcting each others’ typos and grammatical errors and accusing each other of the same hypocrisy they practice in their posting (also referred to as saying “NO U”, but this and other expressions will be discussed in a later blog). As such incidents suggest, lulz is commonly found among Internet users who overextend what limited knowledge they have and show themselves for the ignorant lulz-factories they are.
Lulz is also not limited to events on the Internet. For example, the recent death of Anna Nicole Smith has generated intense amount of lulz from a variety of sites, many pulling up as many unflattering pictures of her as possible and speculating over the many reasons, real or otherwise, why she might have died. However, it should be noted that as an Internet concept, lulz can only be used and discussed on the Internet. Also, lulz that occurs on the Internet is always greater than lulz that happens in real life. Even Micheal Richard’s tirrade on “n****rs” did not generate the amount of online lulz that many an Internet phenomenon has. How Internet phenomenons develop and how they generate lulz will also be discussed in a later blog, so fear not if you are a bit confused.
Is lulz insenstive? Mean? Perhaps. What people find funny in real life is often filtered through a veil of what society deems socially acceptable or not. Even among your group of close friends, there are often some things you just don’t joke about for the fear or courtesy of offending someone over something personal. But on the Internet, other than what rules a webmaster or server host lays down for a particular site, its users are free to discuss whatever they want and joke about whatever they want. Perhaps it is for this exact reason that users online will push the limits of humor and overstep any social boundaries, often by using racist and sexist jokes in the most inappropriate situations. On the Internet, where there is almost always a safe and non-visual distance between the harmer and the one harmed, lulzing over every bit of harsh (yet arguably funny) information is more acceptible. Thus, lulz was born on the Internet, and on the Internet it shall remain.
People often ask me why I deleted my Facebook account and yet manage to spend hours on end surfing the ‘net and typing away. I’m doing it for the lulz. This is probably difficult if not impossible for some of you, who only get your lulz from the likes of Facebook and CollegeHumor, to understand, but my hope with my portion of this blog is to enlighten the campus at large about the inner goings-on of the Internet and the many subcultures that form as a result. My hope is to share all the lulz the Internet has to offer so that one day you’ll be doing it for the lulz too.
Stay tuned for my next post when I’ll be discussing memes.
*This, and much of the other information on lulz presented in this article, was found on the Internet culture documentation site (warning: not safe for work) EncyclopediaDramatica.com. Information on this site is not always permanent, as the site is a wiki open for any editing.
February 11th, 2007 at 3:57 pm
[…] The Daily Illini has started to roll out some blogs: Sports, Fantasy Baseball, Opinions and News. I’m all about the lulz. […]
March 14th, 2007 at 1:48 pm
[…] I surf Internet community sites such as Livejournal or Deviantart.com (an art community site) looking for interesting or entertaining “conversations” to have. Conversations is in quotes because while some online discussions I engage in are more along the lines of casual, friendly dialog or well thought-out, genuine debates, most often divulge into train wrecks of mud-slinging between Internet users caught on either side of an irresolvable issue. And these types of arguments are, needless to say, pure lulz. In my experience of engaging in these types of discussions and developing an e-reputation at sites I most often frequent, I have been called a “troll” on more than one occasion. On Sheezyart.com, a site that began as an experiment by two business students as an interactive art community (some of the best digital artists I know first publicized their works there) but has since then deteriorated into a children’s cartoon site, I was even banned from their forums on the grounds of trolling. I have been called a troll for correcting people’s grammar and spelling mistakes, bumping threads (meaning I comment in a forum topic to bring that topic to the top of the list again) to revive moot arguments, posing counter-arguments against threads in which everyone is in overall agreement on the subject, and ‘following’ users from a given forum or community to their personal blog/site and beginning a new argument with them there. […]
March 24th, 2007 at 1:55 am
I particularly agree with your point about social filters reducing IRL lulz, but I have to wonder if the Internet’s propensity for demeaning lulz encourages someone to lulz at something they might, in an isolated state (say, presented the lulz without fear of social reprisal or the lulz of others) find sad or depressing.
That is to say, I think the mob mentality regarding lulz is rather strong.
April 28th, 2007 at 11:21 pm
I liked your analysis. So clear that even someone that doesn’t know a thing about the Internets and its tubes can understand.
And I have to confess, I’ve done it for the lulz too.
June 8th, 2007 at 2:36 pm
Actually, online or off, this is just being an asshole.
July 20th, 2007 at 10:49 am
diditforthelulz.com
February 23rd, 2008 at 4:28 am
this would be the deffiniton of a lulz killer.
for everyone in here.
we love the attention
we hate lulz killers
we also hate dogs.
for a gift for all of you
we are going to provide you with
a free service.
the name of this service is
/i/
We are legion
signed.
anonymous